# The Consultancy Collision: How Bain Ended Up on Both Sides of the AI Arms Race - Date: 2026-04-22 - Category: Artificial Intelligence Bain called itself OpenAI’s exclusive partner. This week it joined Google’s DeepMind consortium too. Accenture, BCG, and McKinsey are in both camps. Deloitte took a different road: Anthropic, not OpenAI. The question neither press release asks is what exclusive actually means. ---